design process


initial consultation

After booking an appointment, you will be invited to come to meet one of our lead stylists either in our London Studio or over Skype, if you can’t visit us in person. During this session we will understand you as a person and your unique personality and individual sense of style and then identify your vision, likes and dislikes.

For those who visit the Studio, there is an opportunity to try on samples from our signature collection to understand what works with your body shape and tastes. The aim of this session is to understand you, your personality, appearance and the occasions that you would like to wear the garments for.

Whatever your vision, whatever the occasion, our Maahira style team will work to design, create, source and style every little detail of your dream outfit or new look!


Design Concepts

Following our initial meeting we will invite you back to further discuss your ideas with a view to narrow down ideas and concepts. We encourage you to bring as much inspiration and references to assist us in this process which includes imagery and fabrics, style ideas and theme concepts. Our designers will then suggest different options, along with fabrics and embellishments, working on rough sketches and styles capturing detailed requirements along with measurements. If you are based abroad we would encourage you to have a local tailor take your measurements.


order confirmation & deposit

Following the initial consultations and design meeting, clients are provided with a detailed summary of their requirements, delivery timelines and a quote. If this is satisfactory a 50% deposit will be requested, for work to commence. If the client would like to request a sample before committing to an order this can be provided at an additional cost.



At this stage embroidery samples and a finale sketch of the garment(s) are developed for approval. At this stage it is still possible to make changes to colours, fabrics and embroidery. All samples are always the property of our studio.


work in progress

Throughout the production of the garment the team will be in touch advising on progress and wherever relevant provide imagery, so that you can see your personal piece as it is coming to life!


fitting & collection

Once the outfits are complete they will be checked twice, once in our workshop and once within our London studio before you are invited in for a fitting. During the fitting we will ensure that garment is up to the specification that was originally agreed. If our clients are based abroad we will courier the garments via a recorded courier.

Turnaround times are always dependant on the type of garment. Express orders can be accepted for a small surcharge.

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What Our Clients Say

I have been to many places up and down the country, especially during my wedding time, to see what designers have to offer and if I am honest your business really has stood out to me. Your pieces are beautiful and they are so reasonably priced and there is something for everyone

My sister and I have visited Maahira several times now! What a fantastic, unique choice of clothes, beautiful jewellery and a great set up! The Maahira team are warm, welcoming and offer an excellent personalised customer service! I'll be going back again and again.

Maahira’s collection is gorgeous. They have a wonderful sense of style that makes each piece in their collection a joy to behold. Reasonably priced and very wearable, I have become an avowed “Maahirani”.

Each and every piece in the Maahira collection is unique and inimitably chic and has something to offer for all tastes and occasions. The Maahaira team have an eye for the exquisite, interweaving contemporary silhouettes with traditional embroideries to create a collection that has the wow factor. The warmth, customer service and creative skills of Maahira make them a “go to” destination for every Asian fashionasta.

Book a Consultation

Get in touch and we will talk you through any requirements you may have, alternatively, you can call us on +447737 012 417


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